Website Analytics & SEO
SEO strategies that connect consumers with your brand
The digital marketing landscape is in a continuous state of evolution. Keeping up with trends and opportunities as this landscape changes is difficult, yet critical to capturing the attention of your target audience. We work with you to manage, monitor and increase exposure of your website through strategic lead generation activities . A summary of the services we can provide you with is detailed below.
SEO, SMM and SEM - We have been providing search solutions for clients since the year 2000. We take search engine optimisation beyond simply adding keywords to web pages. Our extensive industry experience provides us with the skills to gain an insight into visitor trends. We can then target the best media channels for you to effectively increase ROI. We also support your marketing objectives with organic search, pay-per-click or display ad feeds that are targeted, based on geographic or demographic markets, or social networking environments.
Website architecture analysis - A well thought out, well structured and professionally designed website not only helps visitors find your information, it helps to maximise conversions. We can assist by providing an in-depth site analysis and written report. A strategy to rectify any problems we find can then be formulated and set in place.
Website development - Is your website designed to reach your audience, and connect with them where ever they are in the relationship cycle? Our sites are built from the ground up and integrate into your marketing and advertising programs. Our creative team explores your target and develops ideas based on intelligent insight, bringing those ideas to life.
Microsite development - Offline to online campaigns need to be carefully co-ordinated and measured. We can develop microsites that are strategically designed to capture offline, response driven visitors. Microsites can be designed to increase brand awareness, measure a campaign’s effectiveness and generate qualified leads.
Serious about marketing your business? For more brilliant ideas and effective solutions, speak to Web Ink Creative. Call us on 02 4647 2560.
ABS Report: Australian business Internet income increased by 52% in the twelve months to 2008-09, according to a report released today by the Australian Bureau of Statistics (ABS). The value of these orders represents $123 billion, up from $81 billion in 2007-08. [Source: ABS - 06/2010]
